About

Creating calm, clarity, and confidence for leaders and teams.

Leadership can feel heavy when you carry it alone.

People challenges, difficult conversations, and the pressure to “get it right” can take a toll on your confidence and wellbeing. Peak Performance HR gives leaders and business owners a calm, trusted space to navigate those moments with clarity and support.

With a unique blend of HR expertise, leadership coaching, and evidence‑based wellbeing tools you will learn to lead in a way that feels aligned, sustainable, and true to your values.

Based in Norfolk, we work with individuals and organisations across the UK to develop high-performing, people-centred cultures. From leadership coaching to wellbeing workshops, our services empower professionals to lead with confidence and align their careers with their values.

Our Approach

HR that feels human. Coaching that feels grounding. Wellbeing that feels practical.

We believe great leadership starts with feeling supported. That’s why our approach is:

Calm and grounded — reducing stress, not adding to it

Human and empathetic — because people challenges are rarely just “process”

Practical and experienced — rooted in real‑world HR expertise

Holistic — combining coaching, HR, and wellbeing tools for lasting change

Confidential and safe — a space where you can talk openly and think clearly

Whether you need HR support, leadership coaching, or wellbeing solutions for your team, you’ll always receive guidance that strengthens your confidence and capability.

Why This Matters to Us

Behind Peak Performance HR is my own journey, one shaped by change, growth, and the very self‑doubt many leaders quietly carry.

I’ve changed careers several times: from teaching, to recruitment, to HR across the private, public, and charity sectors. Each transition brought new challenges, new learning, and moments of imposter syndrome and self‑doubt.

I understand what it feels like to be ambitious and conscientious, yet still question yourself. To care deeply about people, but worry whether you’re “getting it right.” To lead with heart, but sometimes feel like you’re carrying everything alone.

That’s why we do this work.

We support the leaders who want to grow, who want to do right by their people, who want to lead with integrity, even when self‑doubt whispers otherwise. Because we understand that experience from the inside.

And we know that with the right support, clarity, and tools, those same leaders become confident, capable, and deeply impactful.

Who We Work With

We support leaders and organisations who care deeply about their people and want to create workplaces where wellbeing and performance can thrive together. Our clients are often ambitious, values‑driven, and committed to doing the right thing — even when the path feels unclear.

We work with:

Small business owners who want practical, human HR support

Senior leaders and managers navigating people challenges or organisational change

HR‑responsible leaders who need a trusted partner to think things through

Teams looking to strengthen communication, confidence, and wellbeing

Organisations across the private, public, and charity sectors wanting healthier workplace cultures

Our Vision 

Our vision is to redefine leadership and career development by integrating wellbeing into every conversation. We believe leadership starts with clarity and confidence, and that healthy, happy individuals create thriving organisations.

We want leaders to inspire with empathy and purpose, and workplaces to support growth, inclusion, and wellbeing. At Peak Performance HR, we make that vision a reality one conversation at a time.

About Jessica Cox

Hi, I’m Jess, Founder and Director of Peak Performance HR. My journey began with a passion for understanding people and creating positive work environments. With a background in teaching, a CIPD-accredited Level 7 qualification in Human Resource Management, and years of experience in coaching and HR, I bring a unique blend of expertise to leadership and career development.

I’ve worked across sectors and seen first-hand how the right support can unlock potential, not just in individuals, but in entire organisations. That insight inspired me to launch Peak Performance HR in 2018, with a mission to make HR and coaching less about compliance and more about people, wellbeing, and impact.

I coach individuals and lead workshops for people at different stages of life and, with diverse needs, including those returning to work after a career break, neurodivergent professionals, and parents navigating life transitions, so every session is thoughtfully tailored to meet your unique needs, strengths, and circumstances. 

Let’s explore what you need and how we can help you move forward with clarity and confidence. Contact us here at jessica.cox@peakperformancehr.co.uk